Advantages of Billboard Advertising?

Why Billboards

For decades, billboards have impacted the way businesses reach, inform and attract consumers. With the hustle and bustle of everyday life and priorities, having the ability to reach customers “on the go” is more important than ever. From static boards to digital faces, Outdoor Advertising allows businesses the opportunity to reach clients in the most efficient and cost effective way. Below are the key advantages Outdoor Advertising provides:

Reach a Targeted Demographic

Specific to your campaign or product, Billboards have the ability to reach a vast range of prospective clients within a specific area. For the average location-based business, 80% of their customer base originates within a 10 mile radius. While offering the ability to influence your immediate vicinity, Billboards also enable you to impact a broader range of consumers.

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Reach a Targeted Demographic

Educate and inform your audience with precise facts about your company, brand or promotion or, having attracted their attention, influence and seize the moment:

Cost Effective

And finally, Outdoor Advertising is proven to offer the most impact for your dollar when compared with all other media options:

Digital Billboards are computer-controlled electronic displays with technological capabilities that are taking out-of-home advertising to a new level. With Primary Media’s digital technology, the possibilities are endless.

Have your advertisement displayed over 1400 times per day
Located on highway and major busy location in most of Nigeria cities
Change your message as often as you want with no production cost
Stream live data and user-generated content from your website/social media in real time
Display your ad within minutes

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